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Boutique Chat

Ashley Alderson, The Boutique Hub with Ashley Alderson
100 episodes
Real life strategy, growth hacks, proven marketing advice, and interviews of top leaders for boutique fashion industry businesses. Join Boutique Hub Founder, Ashley Alderson as she talks with retailers, boutiques, wholesale brands & vendors, industry insiders to bring you the proven, juicy secrets that have helped companies rise to the top, and balance life and business. Join the spirit of Community over Competition, and find the next idea or connection for your business.

Disclaimer: the content and artwork of this podcast are the property of its owner and are not affiliated with nor endorsed by Audiotrails.

#313: Retail Inventory Management

Are you confused about how much you should buy and how often? Do you want to know what the future of retail entails? Today Paul covers all things retail inventory management.  Join Paul, plus more incredible speakers at this years 2021 Boutique Summit: https://theboutiquehub.com/the-boutique-sum…

#312: Lessons from Scaling a Mega Boutique

Need advice on starting a boutique? Want to learn how to scale your already growing boutique? This episode is for every boutique owner- no matter what stage you are at! NanaMacs started in a single room in the Shute's home. They have now grown into 40K sq ft warehouse. Tune in to hear their story a…

#311: Self Love: The Secret to Success

Are you hustling for your worth? Are you a high-achieving woman that feels like you are on the hamster wheel, you always are on to the next goal, and you struggle to put yourself before your business & loved ones? In today's episode Chrystal goes over how you can feel personal fulfillment, how to d…

#310: Ecommerce Marketing Strategies for Small Businesses

What are quick and easy tips that can get you on the road to eCommerce success? In today's episode, Jessica gives us all the details on how to make it happen. She covers topics like email marketing, website design, SEO, and Google Analytics. Bring along a notebook because you are going to want to j…

#309: How to Build a Successful Team

Many entrepreneurs are scaling their business and find themselves scrambling to hire an employee. Or there wasn't time to create the proper procedures and protocol when hiring and onboarding their employees. Today Sara covers how to hire, how to onboard, and what to do when you lose an employee. Bu…

#308: Should I Sell My Business?

Have you made plans for the future of your business? When will be the right time to sell your business? Lorinda has years of experience in owning and selling multiple successful businesses, including the legendary Gypsy Soule. Today she gives us all the details on how she made it happen! Episode …

#307: How to Maximize the Viral Potential of Your Content

Have you had a product that is on the verge of going viral? Do you want to know how to keep the buzz going? Well, Angela has experience in having her products go viral, and in this episode, she explains what she does to maximize the buzz she is receiving. She also discusses moving from a brick & mo…

#306: Simple Strategies for Business Success

After over 11 years of owning a Boutique, Nicole explains how sometimes going back to the basics can transform your business. She goes over how she pivoted during the pandemic, the importance of building a community, and how she utilizes time blocking. Tune in to get more details on Nicole's journe…

#305: How to Use Data to Grow Your Boutique & Advice on Selling Shoes

Ashley has been in business for over 13 years and she is known for her expertise in selling shoes. She goes over the reports she uses for inventory decisions, managing purchase orders, and lessons from selling shoes. But that's not all, tune in to hear get more advice from this successful boutique …

#304: Building a Wholesale Brand that Caters to Small Businesses

Crazy Train Clothing was a major disrupter in the wholesale industry! They came into the market ready to serve those with small businesses. Jentry, CEO of Crazy Train, goes over why she has chosen to do lower minimums and open packs, the controversy of pre-orders, and how a tragic event changed how…

#303: How to Simultaneously Grow Your Boutique & Personal Brand

Mallory Fitzsimmons, a former influencer turned boutique owner, goes over influencer marketing and the systems and roles your team needs to scale to 7 figures. She also goes over topics such as analyzing Instagram data, how she scaled her team and the secret to keeping your customers coming back. W…

#302: How to Grow Your Instagram Account with Shannon Gordon, Social Media Manager at the Boutique Hub

Today on the Boutique Chat Podcast Shannon, the Social Media Manager at the Boutique Hub, joins us for How to Grow Your Instagram Account. This episode is filled with Instagram tips that will help boost your business's following and engagement. Shannon goes over topics like content planning, the …

#301: Building Meaningful Relationships with Your Customers with Ashley McPherson, CEO of Macoma Boutique

Today on the Boutique Chat Podcast Ashley McPherson, CEO of Macoma Boutique, joins us for  Building Meaningful Relationships with Your Customers . Listen to Ashley's background story where she went from almost giving up on her business to becoming a boutique success story. Ashley discusses her succ…

#300: 7 Ways to Grow in 2021 with Ashley Alderson, CEO of The Boutique Hub

We are back and better than ever! It's time to start season 3 with a bang, and that's why our host Ashley Alderson is here to go over 7 Ways to Grow in 2021 . Ashley gives us the low-down on the new and incredible things coming in Season 3 of Boutique Chat. She will then go over topics such as int…

Update on the New Season of the Boutique Chat Podcast

Are you ready for another incredible season of the Boutique Chat Podcast?! We know we are and we can't wait to share all the new and exciting things coming in 2021. Today our host Ashley Alderson gives a quick update regarding the new season to come! Make sure you check back soon to get more info, …

#290: How to Plan Effectively with Kristy Gayton, CEO of Start Planner

Today on the Boutique Chat Podcast Kristy Gayton, CEO of Start Planner, joins us for   How to Plan Effectively . Kristy is a productivity expert who wanted a planner that meshed solid business principles with everyday life, so 6 years ago she started her company the Start Planner. Today she will go…

#289: 7 Things You Must Do Before The End Of The Year with Ashley Alderson, CEO of The Boutique Hub

Today on the #BoutiqueChat Podcast our host Ashley Alderson, CEO of The Boutique Hub, does a solo episode on  7 Things You Must Do Before The End Of The Year.  As we head into the new year there are some crucial tasks we need to accomplish before the year ends. Ashley will go over how to plan your …

#288: TikTok Tips for Small Businesses with Brittany Tayvinsky, Owner of 80 Sq Ft Boutique

Today on the Boutique Chat Podcast Brittany Tayvinsky, Owner of 80 Sq Ft Boutique, joins us for TikTok Tips for Small Businesses . Brittany is known as the traveling boutique owner who had her content go viral on TikTok. In this episode she will cover what type of content is best for small busines…

#287: How to Serve Your Ideal Customer with Jasmene Bowdry, CEO of SHIFT StyleHouse & The Boutique Teacher

Today on the Boutique Chat Podcast Jasmene Bowdry, CEO of SHIFT StyleHouse & The Boutique Teacher, joins us for  How to Serve Your Ideal Customer . Jasmene is a fashion and retail leader with over 12 years of experience from corporate companies to entrepreneurial endeavors. She will go over how to …

#286: Legal Tips for Small Businesses with Andrea Sager, Founder of Andrea Sager Law

Today on the #BoutiqueChat Podcast Andrea Sager, Founder of Andrea Sager Law, joins us for  Legal Tips for Small Businesses . As an attorney and former boutique owner, Andrea knows all the legal information small business owners may overlook. In today's podcast, she goes over how to choose the righ…

#285: Tips From a Successful Boutique Owner with Alison Grooms, Owner of Jules & James Boutique

Today on the #BoutiqueChat Podcast Alison Grooms, Owner of Jules & James Boutique, joins us for  Tips From a Successful Boutique Owner.  Alison goes over everything and anything you can think of when it comes to owning a boutique. You'll hear her go over lives sales, vendor tips, hiring employees, …

#284: 6 Ways to Celebrate Pink Friday with Our Host Ashley Alderson, CEO of The Boutique Hub

Today on the #BoutiqueChat Podcast our host Ashley Alderson, CEO of The Boutique Hub, does a solo episode on 6 Ways to Celebrate Pink Friday.   Pink Friday, created by The Boutique Hub, is a small business spin on the traditional Black Friday shopping experience, reminding people to #ShopSmallFir…

#283: How to Fashion Forecast with Shane Holman, Ariat Senior Director of Global Western Trend and Market Development

Today on #BoutiqueChat Podcast Shane Holman, Ariat Senior Director of Global Western Trend and Market Development, joins us for  How to Fashion Forecast . Not only does Shane work for Ariat, but she is also the owner of Envie Boutique. Shane goes over how to spot trends, details Ariat's boutique li…

#282: How to be More Productive with Our Host Ashley Alderson, Founder of The Boutique Hub

Today on the #BoutiqueChat Podcast our host Ashley Alderson, founder of The Boutique Hub, does a solo episode on  How to be More Productive.  November's theme at the Boutique Hub is how, as business owners, we can be more productive, and today Ashley gives us the crucial tips on how you can get sta…

#281: Business Success Depends on Knowing Your Numbers with Allen Williams from Heartland Retail

Today on the #BoutiqueChat podcast Allen Williams from Heartland Retail joins us for  Business Success Depends on Knowing Your Numbers.  Heartland Retail, formally known as Springboard Retail, is all about empowering brands and retailers to harness their data and sell more. Allen goes over managing…

#280: Holiday Marketing Tips that will Increase Sales with Ashley Alderson, Founder of The Boutique Hub

Today on the #BoutiqueChat podcast our host Ashley Alderson, founder of The Boutique Hub, does a solo episode on  Holiday Marketing Tips that will Increase Sales . Ashley goes over important topics such as margin builders, how to market to every customer type, and how to plan your assortment. But t…

#279: How to Successfully Manage Multiple Storefronts with Jennafer King & Jessica Divine, Founders of The Red Racoon …

Today on the #BoutiqueChat podcast Jennafer King & Jessica Divine, founders of The Red Racoon Boutique, join us for How to Successfully Manage Multiple Storefronts.  The Red Racoon Boutique was Indiana Boutique of the year in 2020, Overall Storefront Boutique of the Year in 2019, and Runner up Sto…

#278: How to Run a Successful Plus Size Boutique with Letitia Young, Owner of Honey's Child Boutique

Today on the #BoutiqueChat Podcast Letitia Young, Owner of Honey's Child Boutique, joins us for  How to Run a Successful Plus Size Boutique. Letitia was one of the only major plus-size boutiques on the market in 2012, but that didn't stop her from being successful. Today she goes over important to…

#277: Photography Tips for Boutique Owners with Janzen Tew, Founder of Denim and Velvet

Today on the #BoutiqueChat Podcast Janzen Tew, Founder of Denim and Velvet, joins us for Photography Tips for Boutique Owners . Denim and Velvet is a one-stop-shop for web design, print & digital advertising, social media, staging, and design. Janzen goes over all the steps needed to get incredibl…

#276: Strategies for Sustaining Growth with Andrea Glenn, Owner of the Rusty Rose Boutique

Today on the Boutique Chat Podcast Andrea Glenn, Owner of the Rusty Rose Boutique, joins us for  Strategies for Sustaining Growth.  Andrea goes over how she's created a successful and sustainable business over the past 10 years, how she pivoted her business during the COVID pandemic, and her experi…